Strategy / Design / Learning

Make something
worth using.

A clearer direction. A better product. A new way to learn.
We help you work out what’s next, and make it yours.

Find your starting point

Business strategy, user experience
and learning experience design.

Scroll to explore

01 / Our practice

Where do
we start?

With the question in front of you. Our work connects the business, the experience, and the people who make it happen.

01Strategy & innovationDecide what
comes next.

Turn an open business question into a direction you can act on. We help you explore options, choose priorities, and give promising ideas a practical shape.

  • Opportunity framing
  • Concept development
  • Roadmaps & priorities
02User experience designDesign how
it works.

Shape products, tools, and services around the people using them. We make ideas tangible so you can examine them, test them, and decide what to build.

  • User journeys
  • Product prototypes
  • Interaction design
03Learning experience designHelp people
put it to work.

Build learning around the work people need to do. We connect new ideas with practice through experiences and resources people can return to.

  • Learning journeys
  • Workshop design
  • Practical tools & resources

02 / Our approach

Built with you.
Yours to carry forward.

01 /

Find the real question.

Get close to the people, the problem, and the business. Agree on what needs to change before deciding what to make.

02 /

Make it tangible.

Put ideas into a form you can use: a direction, a prototype, a tool, or a learning experience. Work through it together.

03 /

Make it yours.

Build shared understanding alongside the work, so your team can use it, develop it, and make it part of the business.

The point is what your organization can do with it.

03 / The two of us

Best friends.
Business partners.

We’re Calix and LaShelle. Best friends, design partners, and two people who like a good question. We bring different disciplines to the same table, and both take part in shaping the strategy.

UXD

Calix

User experience design

The product, the tool, the interaction.
How the idea works for the person using it.

LXD

LaShelle

Learning experience design

The learning, the practice, the resource.
How people understand it and put it to use.

AT THE SAME TABLE

Business strategy Innovation

Start with a conversation

What are you
working through?

A new product. A service that needs rethinking. A change your people need to understand.

A starting point

Tell us what’s
on your mind.

Nothing is sent until you choose Send to Feynom on the next step.